Contact
Email: hmotoole147@gmail.com
Phone: (508) 498 9269
Location: New York City
Awards
Graphis New Talent Silver Award "Pivot Precision"
Fashion and Beauty Communications Milestone Distinction
Experience
US Creative, Casual Films | January 2024-Present
Clients: Hilton Hotels Worldwide, Sol de Janeiro, Docusign, PwC, Google, The Trade Desk
Led end-to-end creative development including scripting, copywriting, and visual strategy for branded video content across global markets, aligning messaging with client goals and cultural nuances.
Copywriter, Badger Agency | May 2023-January 2024
Clients: Olay, Target, Dick’s Sporting Goods, Clairol, Wella Professionals
Junior Copywriter, Badger Agency | May 2022-May 2023
Created the winning pitch for Clairol that resulted in a new business relationship for the agency.
Freelance Copywriter, CoCreative | June 2022-October 2022
Clients: Aeropostale, DEWALT and CRAFTSMAN TOOLS
Wrote weekly ADA-style description copy for Stanley Black & Decker tools, highlighting key selling points and product features.
Copywriting Intern, Off the Muck Market | August 2020-January 2021
Wrote over 100 product descriptions to create a consistent brand voice and persona, increasing engagement by 200%.
Skills
Graphic Design | Adobe Photoshop, Adobe Illustrator, Adobe InDesign
Content Creation | Meta, Tik Tok, Pinterest
AI | Runway, Chat GPT, Flow
Deck Design | Keynote, Powerpoint, Google Slides
Concepting & Producing Brand Ideas | Activations, 360 campaigns, TV, social
Education
S.I. Newhouse School of Public Communications, Syracuse University
B.S. in Advertising with a Copywriting Emphasis
Minor: Marketing
GPA: 3.8; Dean’s List