Amazon for Business
Agency: Casual Films
Partner: The Marketing Practice
We partnered with The Marketing Practice to create animated videos for Amazon Business, aimed at web and paid media. The challenge? Make B2B buying feel as engaging and intuitive as B2C.
We developed a fluid bento-box animation system that broke content into modular, easily digestible moments.
The final delivery included 70+ assets in five languages, designed to be flexible, localized, and visually compelling for global markets.