Olay Skincare
Agency: Badger/Futura Collective
During the Paris Olympics, my partner and I were asked to create a launch campaign for Olay Melts that would attract Gen-Zers. We concepted an idea that really leaned into the fun personality of our talent, Sha'Carri. We took it a step further and pitched an additional social campaign that brought a vibrant look, tone and feel to Olay’s Instagram.