Octaura
[Im]Possible
The Ask: Create a revamped brand identity for Octaura that disrupts the industry prior to the launch of their new product software.
Our Answer: Octaura products are all about making the impossible—>possible. So, we took a risk and created a brand hype video that was completey unlike anything else in the category. And guess what? The client loved it so much that they hired us to create the product launch video too.
My Role: Creative ideation, scriptwriting, and art direction.